Social Media Editor at SABC in Johannesburg

Job Title:  Social Media Editor
Position: Social Media Editor
Division:  Digital News
Report Line: Executive producer
Scale code: 300
Position Number: 60001502
Job Location:Johannesburg
Employer: SABC

Main Purpose of Position:

To ensure a coherent social media approach for SABC News and the effective dissemination of news and current affairs content on and between all the News Division’s social media profiles; to actively monitor, moderate and engage with audiences and communities across these platforms; and to drive and measure social media growth in the context of the objectives and mandate of SABC Digital News.

Key Accountabilities:

•    Take the lead with social media efforts within the News Division to extend content reach and grow audiences, ensuring a consistent and strategic content mix across all social media platforms.
•    Establish social media operational procedures and guidelines to ensure that SABC News social media profiles are regularly updated, maintained and managed; and to enhance social media outputs by reporters, desks and programmes.
•    Guide units and desks to interact with users/audiences on social media by monitoring and contributing to ‘conversations’ around SABC News content; and elicit usable user generated content.
•    Manage and direct Digital News social media profiles as key elements of the SABC News digital strategy and online presence.
•    Monitor and moderate comments and submissions from users across Digital News social media profiles.
•    Examine social media trends and develop innovative ways to improve and popularize SABC News digital and broadcast services via social media.
•    Integrate social media elements into multiplatform production initiatives, such as social media slots and tickers on TV.

Qualifications and Experience:


•    Journalism or media related degree or similar qualification, with a specialization in digital media/online news/social media.
•    Three years’ experience with managing social media profiles and communities within the media industry, with proven evidence of using social media to achieve traffic/growth objectives and a good understanding of the social media landscape.
•    Excellent working knowledge of social media publication, monitoring and analysis tools, software and dashboards to manage and measure social media efforts. 
•    Sound news judgment and news/current affairs general knowledge and good English language, editing and copywriting skills.
•    Evidence of personal online and social media presence. 


Unique Requirements:

•    The ability to work under pressure in a rapidly changing real-time news environment, as a team player and in collaboration with and across various business units.
•    Flexibility to do shift work on a rotational basis, including early mornings, late nights and on weekends; and to work longer than normal hours when required.

Deadline Date: 19.01.2014
How to Apply:

Note:

Preference will be given to candidates from designated groups in terms of the Employment Equity Act and the SABC’s Employment Equity initiatives.

If you have not had any response within six weeks of the closing date, please accept that your application has been unsuccessful.


Interested candidates must send their applications plus a concise CV to:
 Prudence Molefe: Human Capital News:

Email:
Molefepm@sabc.co.za